Monday, May 11, 2009

Presentatons 3rd Day

The third day started off with Katie's presentation on David Carson. Yet again we have a kind of designer turned CEO scenario. Carson is most noted for his work with Ray Gun, MGM Studios and Xerox companies. He got most of his inspiration from Surfing and it showed in many of his designs (since a lot of them were covers for surfing magazines or promotional material for surfing equipment/places, ect..) Unlike many of the designers we've seen so far, Carson had no formal education after high school. He skipped learning the rules and just stuck to breaking them, as is seen especially in his typographical work.

Next we had Matthew Carter, a big designer from London. His father was a substantially successful typographer and Carter was able to get most of his education in design through an apprenticeship with him. Most of his typography designs were created to make lettering fit nicer (like in phonebooks), and generally look nicer. He had a great Renaissance influence and a love of seraphs which he played around with a lot. Generally, carter created numerous typefaces that are still used today. What I thought was interesting and most noteworthy was his invention of ink traps, little spaces in the letters that allowed for ink to print off the type without smudging. He was really innovative.




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